Prismic MCP is now in the Claude and ChatGPT plugin stores. Connect to create and edit pages with your preferred AI.
Composable commerce

Your commerce platform runs the store. Prismic runs the story

Create and launch product landing pages, lookbooks, and shopping guides that turn visitors into customers. Give your marketing team more control without changing your commerce platform.

Beyond the catalog

In a composable stack, each tool does one job well. Your commerce platform runs products, pricing, carts, and checkout. Prismic runs the content around them, on product listing pages (PLPs), product detail pages (PDPs), and everywhere else, so product content looks curated rather than just a catalog.

  • Homepage and rich navigation
  • Inspiration content
  • Enriched PDPs and PLPs
  • Manual and AI-assisted merchandising
  • Localized pages for every market, following local rules
  • Brand, sustainability, delivery, and returns static pages
Enriching PDP content using Prismic Slices

Design better shopping experiences

Developers build reusable sections that match your brand. Your marketing and merchandising teams combine them into richer product pages, landing pages, lookbooks, and buying guides, then publish without waiting for a developer.

  • Add products from your store to any story or guide
  • See changes as you edit
  • Preview drafts before they go live
  • Schedule pages for campaigns and Black Friday
Enriching a shopping guide with manual merchandising

Your catalog, right in the editor

Prismic syncs product data from your commerce platform, so editors can add products to any page without leaving Prismic.

  • Handpick products from your catalog as you build the page
  • Featured products stay in sync with your store, including price, availability, and discounts
  • Works with Shopify, Salesforce Commerce Cloud, Magento, BigCommerce, Commerce Layer, and any platform with an API

You tell the story. AI does the busywork

Connect Claude or ChatGPT to Prismic MCP and your commerce platform, then add skills that keep AI on brand: your tone of voice, your glossary, your rules. Update promo messages or CTAs across your whole site in one request.

  • Turn a rough brief into an on-brand page
  • Find images in your DAM to illustrate product stories
  • Pick products for guides and lookbooks within the rules you set
  • Review and edit every change in a release before it goes live
ecommerce AI prompt to page

Let's talk about your store

Tell us about your ecommerce stack and we'll prototype around a few use cases.

Everything else your store needs

  • Launch drops together

    Group every change for a sale or product drop into a release and publish or schedule i to go live in one go.

  • Sell in every market

    Manage every language version of a page in one repository.

  • Give every team its own space

    Organize content into Spaces by team, and use custom roles to protect what matters.

  • Fast when it counts

    A built-in CDN serves your content, and large ecommerce sites rely on it on Black Friday.

  • Bring your content with you

    Import existing pages and assets with the Migration API.

  • Use the framework you know

    Official integrations for Next.js, Nuxt, and SvelteKit.

Case studies

Retailers on Prismic

See how customers are running their online shopping experience with Prismic

Questions e-commerce teams ask us (FAQ)